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Eyebrow: After looking at alternatives

Our journey began in 2018

We were pet parents who couldn’t find gear that felt gentle enough for everyday life yet tough enough to last. So we started NFB Store—Nature Furry Buddy—to curate and make essentials we’d proudly use with our own companions. From the first bowl to the latest brush, we keep one simple promise: put comfort, safety, and honest value before everything else.

Eyebrow: Built for everyday life

Thoughtful design, honest quality

We choose materials with care, avoid unnecessary gimmicks, and focus on details that matter—easy-clean fabrics, secure stitching, steady grips, and sizing that fits real homes. We work with trusted makers, keep packaging minimal, and price transparently. No loud promises—just reliable basics that earn their place in your daily routine.

Eyebrow: Beyond a store

Together with our furry community

NFB is powered by conversations with real families. Your reviews shape our next batch, your questions become our guides, and your stories remind us why we started. We’re building a friendly corner of the internet for tips, how-tos, and small wins—so every walk, nap, and playtime feels a little better than yesterday.

We rotate gear through dozens of dogs and NFB leashes hold up without fraying. Lightweight, easy to sanitize, and the clip feels secure—our team’s new go-to.
Ava Thompson
Animal Shelter Volunteer
The adjustable harness spreads pressure evenly, so dogs pull less and stay comfortable. Two months in, the stitching is rock-solid, and support helped confirm sizing—impressive.
Leo Zhang
Canine Behavior Trainer